The Importance of Television - 1632 Words

Television is an audio-visual communication medium. It has broad reach and stronger influence upon people and culture. It is most acceptable that each households watch Television and it has become a most effective medium to reach large number of audience. It’s very hard to imagine a word without TV. It is the most significant medium of providing information, education and entertainment. Advancement in technology and increase in competition among viewers are making television more efficient. â€Å"The transmission of dynamic or sometimes static images, generally with accompanying sound, via electric or electromagnetic signals â€Å"(Online Dictionary.com, 2012). The audio visual character of Television makes it a magic medium which allows us to watch the world and this quality makes television images more memorable. Television has powerful visual nature which this powerful visual nature helps television to create vivid impressions in our minds which in turn leads to emotional involvement which makes television more memorable. (TV as a mass medium).It has ability to reach a massive audience at any given time for the purpose of entertainment, news, political statement or (mainly) advertising. Television has vast potential as an audio visual communicator. The impacts of TV are very important because it has ability to communicate with large number of audience by combining emotions, words, color and personality etc. Television advertisement play a vital role to introduce the product forShow MoreRelatedThe Importance Of Television In Fahrenheit 451 By Ray Bradbury997 Words   |  4 PagesYour average American spends 5 hours a day watching television. Fahrenheit 451 by Ray Bradbury is a science fiction novel where the characters spend a majority of their time in their tv parlor. 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